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Rangers will be hit with a “commercial blow” due to the SPFL’s scheduling of their Premiership fixture against St. Johnstone, according to Hugh Keevins.
The Daily Record columnist wrote on 8 September that Gers fans have been hamstrung by the timing of the match at Ibrox on 6 October, which is slated to kick off at 8pm on a Sunday evening.
Keevins argued that with the fixture not being the most desirable for an already-beleaguered fanbase in the first place, an 8pm kick-off makes the match even less attractive to fans with young children.
He said: “Rangers at home to St. Johnstone on a Sunday could hardly be described as box office at the best of times.
“But when the SPFL re-arrange the kick-off for a time when parents are putting their kids to bed for school the following day, what attraction the fixture did have in the first place suffers a commercial blow.”
Rangers return to Ibrox as SPFL dampen ‘box-office’ factor
The Gers’ match against St. Johnstone will only be their second Premiership fixture back at Ibrox following delayed redevelopments to their long-time home, and third overall.
Scottish League Cup and Premiership matches against Dundee and Hibernian respectively will precede the clash on 6 October, and are expected to have a celebratory atmosphere as the Gers finally go home.
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